- The Top MBA Colleges in Chennai are Digital Scholar, Great Lakes Institute of Management, IIT Madras, Loyola Institute of Business Administration (LIBA), Anna University, and more.
- Research shows Digital Scholar is likely the premier MBA college for digital marketing in Chennai, offering a one-year offline MBA with AI-powered training and 100% placement support.
- Also among the leading colleges are Great Lakes Institute of Management, IIT Madras, Loyola Institute of Business Administration (LIBA), Anna University – all known for strong academics and placements.
- Fees differ between institutions with government colleges such as Anna University offering more affordable tuition.
- Selecting an MBA depends on your career goals, budget and desired specializations; Digital Scholar is particularly suitable for digital marketing professionals.
1. Digital Scholar
- Fees: ₹7,00,000 (up to 50% scholarships)
- Overview: Offers a 1-year offline MBA in Digital Marketing at 1B, Sapna Trade Centre, Purasaiwakkam, Chennai (Digital Scholar).
- Founded by Sorav Jain, it’s ideal for thought leaders and students seeking digital marketing skills.
- Placements: 100% placement assistance with 300+ partners, roles like Digital Marketing Manager (₹3-8 lakhs).
- Unique Edge: Specialized curriculum with AI tools and global certifications.
2. Great Lakes Institute of Management
- Fees: ₹14,77,000
- Overview: A globally recognized institute with strong industry ties (Great Lakes).
- Placements: 100% placement with companies like McKinsey, Deloitte (average ₹15.1 lakhs).
- Unique Edge: Global exposure and fast-paced programs.
3. IIT Madras – Department of Management Studies (DoMS)
- Fees: ₹13,14,000
- Overview: Integrates technology and management, part of the prestigious Indian Institute (IIT Madras).
- Placements: 100% placement with Amazon, Cisco (average ₹16.93 lakhs).
- Unique Edge: Tech-driven curriculum for business analytics enthusiasts.
4. Loyola Institute of Business Administration (LIBA)
- Fees: ₹9,90,000 (scholarships available)
- Overview: Known for ethical leadership and holistic education (LIBA).
- Placements: Strong with EY, KPMG (average ₹11.2 lakhs).
- Unique Edge: Focus on socially responsible leadership.
5. Anna University – Department of Management Studies (DoMS)
- Fees: ₹4,50,000
- Overview: Affordable government college with strong industry connections (Anna University).
- Placements: Strong with Infosys, TCS (average ₹6-8 lakhs).
- Unique Edge: Cost-effective with robust academics.
6. Xavier Institute of Management and Entrepreneurship (XIME)
- Fees: ₹8,00,000-₹8,50,000
- Overview: Focuses on entrepreneurship (XIME).
- Placements: Strong with PwC, Infosys (average ₹9 lakhs).
- Unique Edge: Ideal for startup aspirants.
7. Hindustan Institute of Technology and Science (HITS)
- Fees: ₹3,00,000-₹4,00,000
- Overview: Offers global exposure (HITS).
- Placements: Robust with Infosys, TCS (average ₹4.5 lakhs).
- Unique Edge: Niche specializations like aviation management.
8. SRM Institute of Science and Technology (SRMIST)
- Fees: ₹4,60,000
- Overview: Blends tradition and innovation (SRMIST).
- Placements: Solid with HCL, Wipro (average ₹6.5 lakhs).
- Unique Edge: Strong focus on digital marketing and analytics.
9. VIT Business School (VITBS)
- Fees: ₹7,00,000
- Overview: Emphasizes practical training (VITBS).
- Placements: Strong with Deloitte, TCS (average ₹6-8 lakhs).
- Unique Edge: Internship-driven job readiness.
10. SSN School of Management
- Fees: ₹5,50,000
- Overview: Excels in marketing and research (SSN).
- Placements: Strong with HUL, Cognizant (average ₹5-6 lakhs).
- Unique Edge: Research-driven approach for data-driven careers.
Digital Scholar 1 Year MBA Program
Redefining MBA Education
Digital Scholar is widely considered to be the best MBA college in Chennai for its one-year offline MBA in Digital Marketing at 1B Sapna Trade Centre, 135, Poonamallee High Road Purasaiwakkam Chennai 600028 (Digital Scholar).
Established by Sorav Jain a digital marketing pioneer and specialising solely in this discipline. Students gain expertise using AI tools like Google Analytics, SEMrush ChatGPT HubSpot to hone their digital marketing abilities.
- Fees: ₹7,00,000 (up to 50% scholarships)
- USPs:
- India’s first MBA dedicated to digital marketing.
- Offline campus in Purasaiwakkam, Chennai.
- AI-driven curriculum with over 20 global certifications.
- Live brand projects for hands-on experience.
- Woolf University accreditation.
- Simple admission (aptitude test, interview).
- Faculty: Sorav Jain, Rishi Jain, and industry experts.
- Courses:
- SEO: On-page (meta tags, content structure), off-page (link building), technical SEO (site speed), keyword research, local SEO.
- Social Media Marketing: Content creation (reels, posts), ad campaigns on Meta, LinkedIn, Instagram, TikTok, social media analytics.
- Content Marketing: Blogging, video production, storytelling, content strategy.
- Google Ads: Search, display, video, shopping ads, budget management.
- Analytics: Google Analytics 4, Looker Studio, A/B testing, ROI analysis.
- E-commerce: Shopify store setup, marketplace strategies (Amazon, Flipkart).
- Affiliate Marketing: Partner networks, commission structures.
- Influencer Marketing: Influencer selection, campaign execution.
- Programmatic Ads: Real-time bidding, audience targeting.
- Future-Readiness: AI tools, influencer marketing, and mobile marketing ensure graduates are industry-ready.
- Placements: 100% assistance with 300+ partners, roles like Digital Marketing Manager, SEO Specialist, Peformance Marketer, Marketing Automations Manager, Social Media Manager and more.
- Unique Edge: Blends creative strategy, data analytics, and execution skills, making it a movement for India’s digital economy.
