What is E-A-T in Digital Marketing?

E-A-T stands for Expertise, Authoritativeness, and Trustworthiness. E-A-T is incorporated into Google’s algorithm and its Search Quality Evaluator Guidelines (SQEG). It’s one of several criteria Google considers when deciding whether a piece of content is worthwhile for readers and whether it should rank highly.

Upcoming Batch Details

Course Duration

4 Months 

Course Modules

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