Agency Based Online Digital Marketing Course For 2022

There has been a drastic change in how businesses work. In the recent past, companies and brands are re-visiting their thoughts on creating the right way to operate so they can get better in terms of customer reach. One such step is going digital. It is more important now than ever that all businesses have a robust online presence. And for this, they need experts.

Online-Digital-Marketing-Course-Agency-Styled-Learning
Agency Based Online Digital Marketing Course

Digital marketing is the future, and it is the right time to switch your career for a better career opportunity. The current problem this industry faces is the lack of experts. Digital Scholar is one of those digital marketing agencies that produce the finest digital marketers that no one would deny having on board. We at Digital Scholar are proud to share the news of the launch of the online digital marketing course.

With the lockdown across the country, people are now finding this the right time to learn this skill and start working for some brand already. With ample time in hand, many aspiring students from various parts of the country like Orissa and Pune have requested online sessions. We were happy to receive as many requests as required to convince us to start online classes.

Digital Marketing is the immediate requirement for any business. With the world going tech-savvy, there are new updates and advancements in marketing tools too. It is a known fact how traditional marketing has evolved over a period of time to become what we now call digital marketing. Marketers now are finding robust marketing methods to make this more reliable and effective than before. We believe the launch of this online course will prove helpful to all the aspiring digital marketers out there.

What Do We Have to Offer In the Online Digital Marketing Course?

Well, we would like to have passionate students as that will help in better growth. Become a certified digital marketer with this opportunity. Here’s a list of what you can expect from the Digital Scholar’s online digital marketing course;

Course Syllabus

  • Orientation
  • Niche Discovery
  • Content Writing
  • WordPress Management
  • Search Engine Optimization
  • Facebook Advertisement
  • Search Engine Marketing
  • Email Marketing
  • Automation
  • Landing Page
  • LinkedIn Marketing
  • Social Media Management
  • Instagram For Business
  • Digital Design Mastery

Specializations Modules

Other customized modules unique to Digital Scholar;

  • Selling And Pitching Tips
  • International Freelancing
  • Making Money Online

Upcoming Batch Details

Course Duration

4 Months

Course Modules

13+ Modules

Course Certificates

20+ Certificates

Training Mode

Online Class

Weekend Batch

Sat & Sun

Starts From

1st July

Course Fee

₹ 45,000 (Inclusive of GST)

Contact Number

+91-9513632705

Download Brochure

Course Faculty

Train under the guidance of Sorav Jain, one of India’s leading Digital Marketing experts, and his team of experienced industry practitioners.

Digital Marketing Course Trainers

Sorav Jain

Founder & CEO of echoVME

Rishi Jain

Co-Founder, Digital Scholar

Karthikeyan Maruthai

WordPress & SEO Expert

Charu Latha

Social Media Expert

Ruchi Jain

Instagram Specialist

Ashutosh Bhandari

Content Specialist

Rushal Singh

LinkedIn Specialist

Ritika Gupta

Google Ads Expert

Ranjeet Raj

Canva Expert

Companies Where Our Students Are Placed

Digital Scholar’s Placement Partners

Course Highlights

  • Study Under the Guidance of Sorav Jain
  • Live & Interactive Sessions
  • 120+ hours of Learning
  • 20+ Certifications
  • Guaranteed Paid Internship
  • 100% Placement Assistance
  • Live Case Studies
  • Industry Connect
  • Access to Freelance Marketplace
  • 13+ Advanced Modules
  • 3 Specializations Modules
  • Ad Budget Allocation
  • Qualified Faculty Of Practitioners
  • Conducive Ambience
  • 1-Year Access to Course Material
  • Updated Course
  • Feedback Session
  • 24*7 Community Support

National & International Case Studies to Learn From

  • 25+ top trainers from the industry
  • 15+ Industry recognized certificates
  • Great trainer support
  • Hands-on experience to gain practical exposure
  • Live projects to work on
  • Guest Lectures from senior people in the industry
Digital Marketing Certifications
Hubspot Certification
SEMRush Certifications (6)
Google My Business Certification
Search Ads Certification
Google Display Ads Certification
Google Mobile Certification
Shopping Ads Certification
Video Ads Certification
Module Specific Certifications (11)

Brownie points, out that digital scholars, can offer along with these are great internship opportunities and placement assistance. You will give mock interviews to find your area of interest to join a company once you complete your course. Finding a job right now might be challenging but leave that worry to us. We are here to place you in the right place for the skills you will possess once you complete your online digital marketing course.

The course will be handled by industry experts and the Digital Scholar crew with a detailed lesson plan curated by the mastermind of digital marketing, Sorav Jain. You can now avail all these at the comfort of your own right from wherever you are. While the course was already in production, we had many students requesting an online course after they heard from others about the initial two batches of the Digital Scholar’s regular course. 

If you ask if there is anything prerequisite to have to join this course, yes you do need something. And that is, passion and interest to become the right digital marketer. We are more than happy to welcome students with even zero knowledge of this field but who have the zeal to learn. Digital Scholar is your one-stop for all the knowledge of digital marketing.

Success Stories of Our Students

Fresher

PPC Campaign Specialist

Arpit Gupta
Cracks 12 LPA

Marketing Executive

Assistant Digital Marketing Manager

Dheeraj
Cracks 7.5 LPA

Freelancer

Head of Digital Marketing

Rubia Naseem
Cracks 7.2 LPA

Who Can Learn this Online Digital Marketing Course?

  • People looking for a career change to digital marketing
  • Small business owners looking to grow their business
  • New businesses planning to go online
  • Freelancers
  • Budding job seekers
  • Homemakers
  • Coaches
  • Agency Owners

Digital Scholar offers this course intending to make this skill available to all. Learn the unique agency-styled marketing course that will give you hands-on experience by working with live examples and real-life methods of marketing. You will learn new strategies and will get to experiment to know your understanding level.

If you are a business owner, this is the right thing to do to build your business online. Start now to stand ahead of your competition. Get access to Asia’s most prominent digital marketing group.

Digital Scholar is the new marketing mantra, and one must know specific know-how to crack the online platform the right way to make it to the customers. If you are interested in knowing more about the online course, enroll today to be a part of our digital family!

The next batch of Digital Scholar’s online digital marketing course is starting on 1st July, 2022. Enroll to upskill your knowledge in digital marketing.

Enquire Now

How Content Marketing Can Help You Achieve Your Digital Marketing Goals

Digital marketing is a goldmine. There is a lot of valuable benefits waiting to be unearthed, but it will not come unless you are willing to dig deep for it. Just like a goldmine, it takes effort from different departments to keep the process efficient. When you become a digital marketing expert, you have to be proficient in various disciplines of the field to stay on top of your game. Content marketing is one such field where proficiency is essential to climbing the digital ladder.

What is content marketing?

First, let’s get a clear idea of what content marketing is. At a glance, one would guess that it is the art of posting your content online on your platforms. However, there’s much more to it than that. Content marketing is a discipline. It encompasses all the factors that are associated with the content you post online. The what, the when, the how and the where of your content, content marketing covers it all. As a digital marketing agency would tell you, content marketing is the skill of curating your content so that you get the maximum benefit (and profit) from the content you put out there. Simple as that!

So why is it so integral to digital marketing? Here’s why. In today’s millennial-infused digital world, content is king. The tolerance levels for mediocre content is going down by the day, even among big-budget ventures like feature films. People are looking to digital media as more than a source of entertainment nowadays. They want the content they see online to be of some value to them, however small that may be. Not only that, but they also want content that is relevant and in sync with the current trends. This requires constant inputs and effort from a digital marketer’s end and is part of the reason why content marketing is a bigger deal than it may seem. 

If you think about it, every effort you make in digital marketing can be tied back to wanting your brand to get more traction online and reach more people. That’s the end goal. Though you may be firing on all cylinders in your page’s other metrics, if your content isn’t strong, then your brand will miss its true potential. One way or another, your content marketing skills need to be solid. Here’s why:

How Content marketing can turn a good post into a great post:

It’s hard to come up with fantastic content day in and day out. Make some subtle tweaks to your content based on what your audience likes. Note the times of day when your posts get the most organic reach. These are some of the subtle things you can tinker with your content to make it perform better. Content marketing is all about adapting the right strategy according to the current situation.

It improves your brand communication:

This is one of the primary things that digital marketing institutes focus on. It improves your brand’s perception in the audience’s eyes. As an added bonus, it also helps your audience identify with your brand better. This, in turn, sets the stage for more one-on-one interactions between you and your audience. Successful digital marketing comes from being in sync with what your audience wants and connecting with them.

It facilitates planning for the long run:

Without a concise content marketing plan for your brand, your brand will be stuck in an endless loop of generic content, static as ever. Have a roadmap with clear-cut goals on what you want your page to become as time progresses. Switch things up every once in a while. If you hold your audience’s attention throughout a dynamic journey, you have them invested for the long run. 

Content marketing encourages proper resource management:

With good content planning in your digital marketing endeavours, you learn to manage the tools and ideas available to you much more efficiently. You start to think more about what the event/post can do for your brand rather than what your brand can do for the post. Resource management is a vital skill for any digital marketer to have because they are finite. Make the best use of what you have by going beyond aiming for the low-hanging fruits. With proper digital marketing training, it is possible to hone your resource management skills.

It opens up new avenues for promotions:

One of the main aspects of content marketing is being able to find new and novel places (and ways) to promote your brand. When it comes to this, anything in digital marketing is fair game, and cross-platform promotion is one of the most common manifestations of this practice. For example, a smart digital marketer will know that if he uploads a video on his/her YouTube channel, he can promote the video on his Instagram story to gain more views, instead of leaving it just like that. The best way to get the most out of digital marketing is to sink your teeth into every possible avenue that holds the potential to promote your brand. You’ll need a keen eye and a quick wit to cruise along the rapids of the digital marketing river.

As you can see, the difference that a good content marketing plan can make while promoting your brand is very significant. Anyone can set up a page online and run it every day. Only those with an airtight content plan will be able to make the most productive use of it, however. Digital marketing isn’t just about bigger and better promotions. It’s about smarter promotions, and content marketing is the ace up every digital marketer’s sleeve when it comes to that.

Role of Digital Marketing in Taking the Business to the Next Level.

Not long ago did the world of traditional marketing rely on door-to-door sales with 100s of the workforce knocking on 1000s of doors just for a single conversion. Not to mention, the amount of junk leads that a salesman has to filter out to find that one quality lead. The process was tedious and time-consuming but an effective one. But within 8-10 years the way you look at marketing has taken a gigantic turn. Everything and everyone is digital.

Digital marketing has come a long way to the point which AI, AR, and personalized marketing are the future. If you don’t catch up to the trend and exist at the same level as your competitors, you are losing business. Also, numerous other benefits come along; you get to improve your ROI and bottom line with continuous digital marketing.

Here are a few reasons why taking your business to the digital world is crucial:

  • Reach your audience in the place that they currently are in.
  • A massive amount of quality leads for your business is a possibility now.
  • Digital is measurable. Know when to show a definite set of audience your brand’s messages.
  • You can reach your audience on a global level.
  • Reach your audience 24/7 online. Chatbots have revolutionized the business world and given a chance to deliver personalized messages to your potential customers 24/7.
  • Marketing strategies that give you the right space to experiment and find the right platforms that can communicate the best to your audience.
  • Target and retarget your audience and make them aware of your product or service.

There are numerous opportunities in the world of digital marketing. From brand awareness to lead nurturing, everything can be achieved with the right digital strategy in place. Perform interconnected digital marketing that links your brand in mediums such as social media, search engines, video sharing platforms, networking platforms, blogging and vlogging. Even though digital marketing has not wholly swept off traditional marketing, it has proven to be effective in so many ways. In a nutshell, there is a vast pool of audiences that can know your brand better just by the touch of their mobile phones— the ball is in your court to choose the relevant tools and communicate to your audience. 

A digital marketing road map for your business:

Identify your audience:

First and foremost, it is essential to know who all your online audience. Only when you narrow down on an online audience, you would be able to pinpoint on a digital platform for your business. If your audience is professional LinkedIn users, then it is only wise to locate them and target using LinkedIn marketing. This applies to the other platforms as well.

Perform SEO consistently:

Everyone, including your competitors, desires to be at the top of the SERPs. The average time it takes to rank the keywords would be between 5-6 months approximately. Patience is the key here. But once you start ranking on the top of the SERP, you would be able to bring the right audience to your website, in turn, driving high ROI.

A website that resonates with your brand’s vision:

Even if you are able to drive a great amount of paid or organic traffic to your website, an outstanding webpage is what converts. Some tools allow you to analyze the areas that work among your audience and gives room for improvement.

Do quality blogging:

Blogging is an inexpensive way to bring traffic to your site automatically. Start a blog for your website and promote it on other social media platforms. Blogs add value to your audience; that is what is necessary for them to visit your site and stay on it longer.

Social media is the storm:

It can help you create a highly targeted audience and engage them regularly. It is a great tool to develop a personal bond with your audience. They tend to know you better and, in turn, trust you better.

Google is the key to selling online:

Do not forget the power of google marketing. Be it search, display, video advertising on Youtube, it is critical for your business to start performing google ads.

Wondering where to start?

If you are a startup with a budget that can be allocated only for your digital marketing and not for an employee, then you should spend some time, learn digital marketing and do it for your business, yourself. There are crash courses, advanced courses and strategy-based courses that can bring the best practices to the table. You can look for a digital marketing course that offers real-time projects as a part of the curriculum. You can look for classroom training that offers real-time projects as a part of the course curriculum.

If you are a business with a set goal in place, then our suggestion would be to find the best digital marketing agency in town that syncs with your vision and hand the job over to them. There are two main advantages of joining hands with an agency, among the vast sea of other: You can save a considerable portion of the money that is going as salary to the employees that you hire. You can entrust the role to an agency as they would’ve covered various domains and would know the best practices in the industry; basically, they know what would work and what wouldn’t.

Takeaway:

Every brand is unique and needs an approach that is solely curated for it. Merge with the trend and come up with a smart plan for your business that can ultimately aid your brand goals. Do not forget your audience. It is clear that they are present online, but where can you reach them is the tricky part.

So, if you are a small business trying to generate quality leads, a multi-national company trying to increase your ROI, a teacher who was to make money via teaching, or an NGO trying to save the world, YOU NEED TO PERFORM SOLID DIGITAL MARKETING PLAN.

Upcoming Batch Details

Course Duration

4 Months 

Course Modules

13+ Modules

Course Certificates

20+ Certificates

Training Mode

Online Class

Weekend Batch

Sat & Sun

Starts From

1st July

Course Fee

₹ 45,000 (Inclusive of GST)

Contact Number

+91-9513632705

Learn Digital Marketing with Online Classes
Certification Course with 100% Job Assistance