Content research is essential to every SEO campaign. Great content research will help you define the keywords, find the content gaps, and create a better strategy to help you achieve better results. Using content research will help you to determine keywords better. You can also find competitor analysis, content gaps, find out which topics are already covered and what topics should be covered. You can find out what topics are most popular and know what is trending on the web. You can also check the key metrics and make better decisions. Here is a list of content research tools that will help you to create a better strategy and get better results
Table of Contents
- 1 Content Research Tools: Tried and Tested
- 1.1 1. Buzzsumo
- 1.2 2. Answer the public
- 1.3 3. Google Trends
- 1.4 4. Soovle
- 1.5 5. Quora
- 1.6 6. Google keyword planner
- 1.7 7. SEMrush
- 1.8 8.Portent’s content idea generator
- 1.9 9. Google Analytics
- 1.10 10. Reddit
- 1.11 11. Spezify
- 1.12 12. Ubersuggest
- 1.13 13. Ahrefs
- 1.14 14. Moz
- 1.15 15. Marketmuse
- 1.16 16. LinkedIn
- 1.17 17. Awario
Content Research Tools: Tried and Tested
Buzzsumo is a tool that helps you to research content that is trending. It will help analyze the content engagement across all social searches. It helps discover keywords, trending posts, most frequently asked questions and much more. It enables you to feed your social media domain or any other domain that you want to analyze on the website and track the social sharing and engagement of the content.
2. Answer the public
Answer the public helps get instant and raw search insights from the customers. It enables you to create relevant content, monitor trends, finds hidden niches, carry out meaningful keyword research, and streamline content production.
3. Google Trends
Google trends help to analyze the popularity of top search result queries across the globe. You can assort its region and language vice to infer the same.
It also helps compare the relative search volume of two or more items.
Soovle is basically a hub of keywords that are derived from multiple website sources. You can garner keyword ideas from various sources like Google, Yahoo, Bing, Youtube, Amazon and much more.
Quora is a viral platform where you can find a plethora of people feeding in the most common questions that they want to be answered. This will give an idea of the content that is of interest to many people. This helps find the common questions that a multitude of people.
6. Google keyword planner
Google keyword planners help curate content that can be used both for keyword research in content planning and as well as to curate content for running ads.
SEMrush offers effective research solutions for SEO, content, PPC, social media and other competitive research. To gain marketing insights and to improve online visibility, SEMrush is effectively made use of.
8.Portent’s content idea generator
From picking up compelling titles for blogs to preparing content with a flow, portent’s content idea generator can be effectively made use of to research for valuable content that engages a large audience.
9. Google Analytics
Google Analytics is yet another tool like the Google webmaster, which will track the activities of the websites traffic like session duration, bounce rate, and information of the traffic range and much more. This is a valuable content research tool for SEO blogs.
Reddit is an international platform where people from all over the world discuss niches of topics. Be it any niche; you will be able to see opinions and stands of different topics, which will be a personal space for you to learning and unlearning of many things. This can be a good place for carrying out content research.
Spezify is a visual hub. Be it grabbing content, tweets, music or images; it has all that is trending in the store. Making use of Spezify you can deliver effective content for different domains.
You can do a clear and thorough analysis of the competitor’s website by using the Ubersuggest. To create content using the right set of target keywords, Ubersuggest can be effectively used.
For common backlink building and SEO analysis, Ahrefs is used. Through this, effective analysis of well to do content and market analysis can drive better SEO results.
Moza makes inbound marketing, link building and content marketing super effective. It is the backbone for a lot of SEO analysis.
MarketMuse makes use of AI and machine learning. It is to help build content strategies, accelerate content creation, and inform content decisions.
Talkwalker helps get real-time insights into the happenings in online media and gives valuable insights into various social channels.
Awario is that tool that receives pieces of information about what is popularly being discussed on social media. The ideas generated from it help get ideas for creating trending content.
The above are a few examples of tools that provide effective solutions for carrying out content research for SEO. By making use of them, you can deliver effective and valuable content for a large audience.